Our Content Options Explained


Lorem Ipsum

Our Lorem Ipsum option has your website staged, much like you’ll see in the Demo-Blueprint version but using filler text. Did you know Lorem Ipsum dummy text has been around since the 1500’s? You can read more about Lorem Ipsum here.

My Biz Content

This option gives you a great head-start in the copywriting process. Many of our clients struggle with “what to say” on their website, so we stage your website with professionally written text for your area of business or industry. Will you need to do some work? Yes, and the level of work is dependant on your preferences. You could leave the text as is, but we’d propose you tweak the language to include your branding, location, and other relevant details specific to your situation.

Content Plus

Content Plus is where we take our “biz content” (above) and tweak the language based on your branded keywords, including location, services, and value proposition. We conduct a short interview, after which we tailor the language for you and your business. We include one full hour of content revisions, which could be in two 30-minute sessions.

Advanced Content

Our Advanced Content is where we take the language on your site to the next level. We study the top competitors in your industry, then incorporate industry and keyword research to help guide us in building out your content. We include two hours of editing and coaching in this plan. Note: With Advanced Content, it is advisable to add a paid SEO plan in your project, as we would then be able to inject specific keywords for maximum exposure in the SERPs (search engine results pages). Your SEO options are next.

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